Why good design is good for business

Potential customers decide in seconds whether they trust your company based on how it looks. Your design is like your business card o facial expression — it communicates before you even speak.

Your brand is more than just a logo. It’s your colors, fonts, photos, graphics and the way

everything looks together on your marketing material. When everything works together and relays a consistent message, people remember and trust you more.

Would you rather buy from a business that looks thrown together or one that looks professional? A polished and professional brand communicates to customers that you care about details and quality (and you will care about them).

Good design = good business. Businesses with a professional brand and presence in the marketplace can charge more for their products and services. Customers stick around, and employees want to work for you. Your marketing works because everything looks consistent and communicates trust. You only get one chance to make a first impression.

Make it count.